Construction Blog and Google
by admin on October 20, 2008
in Contractor Marketing
Everyone who is even remotely interested in online marketing spends at least some time thinking about where their website is listed on Google. Search engine optimization is a fascinating study.
Sometimes search engines give you exactly what you’re looking for. Other times, not so much.
Check this one out.
Take the category “Construction Blog“, for instance. Now, I have found a thick list of excellent blogs relevent to the construction industry in my own online research. But what do we find at the top today? A spammy-looking directory site called Blogflux.
It’s one of those sites that requires participants to register and even pay to get listed. Which is a shame. Because when you take a look at the list of blogs it’s completely irrelevant to the term “construction blog.”
Now, I know that Google does a good job in some instances of weeding out this type of site. But sometimes they can’t. I hope someday they figure it out for the sake of knowledge and progress.
OK, let’s check out the #2 listing. It’s the good old Construction Jobs Blog. This site actually has some interesting posts. Still, the value of this site is somewhat up in the air.
Finally, at number three we find the Construction Contractors Digest at contractorsblog.com put up by Stevens Construction Institute (a consulting firm). Now this one actually has some really good stuff on it. I just wish they would post more often.
Alright, that’s enough search engine fun for today. Let’s hope in the future more guys like Mark Buckshon make their way to the top of Google for construction related keywords. You know, guys (or ladies, you too) who actually have something to say!
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