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	<title>Construction Marketing &#187; LEED Simplified</title>
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	<link>http://www.constructionmarketingblog.com</link>
	<description>Contractor Marketing Strategy &#38; Resources</description>
	<lastBuildDate>Mon, 06 Sep 2010 05:32:04 +0000</lastBuildDate>
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		<title>LEED Simplified</title>
		<link>http://www.constructionmarketingblog.com/builder-marketing/leed-simplified/</link>
		<comments>http://www.constructionmarketingblog.com/builder-marketing/leed-simplified/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 13:49:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Builder Marketing]]></category>
		<category><![CDATA[Green Building]]></category>
		<category><![CDATA[LEED]]></category>
		<category><![CDATA[Video]]></category>

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		<description><![CDATA[Watch this video (Paul Holland, Foundation Capital) to see a nice, simple presentation explaining the basics of LEED in construction. Green building is beyond popular these days. I have talked to many contractors who have grown very frustrated at all the barriers to entry for a small builder to do the &#8220;LEED Certified&#8221; thing. It [...]]]></description>
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<p>Watch this video (Paul Holland, Foundation Capital) to see a nice, simple presentation explaining the basics of LEED in construction.</p>
<p>Green building is beyond popular these days. I have talked to many contractors who have grown very frustrated at all the barriers to entry for a small builder to do the &#8220;LEED Certified&#8221; thing.</p>
<p>It looks like it&#8217;s here to stay. Lets break it down, and get more comfortable with it. Trust me, your customers will ask you all about it. Shouldn&#8217;t you know what you&#8217;re talking about?</p>
<p>It all boils down to these individual areas:</p>
<p>1. Water</p>
<p>2. Energy</p>
<p>3. Waste</p>
<p>4. Materials</p>
<p>5. Site</p>
<p>These are the areas that need to be &#8220;just so&#8221; in order to get into the &#8220;LEED certified&#8221; club.</p>
<p>Here are the certification categories:</p>
<p style="text-align: left;">1. Certified</p>
<p>2. Silver</p>
<p>3. Gold</p>
<p>4. Platinum</p>
<p>Those are the basics. One of the things I was surprised to learn about was the importance of controlling dust and site debris. It sounds like a nightmare, but one contractor I talked to who has done it before says it&#8217;s mostly about getting used to it. When your subcontractors get over the initial shock of it all, and gain experience, the process gets smoother (and less expensive).</p>
<p style="text-align: left;">The lesson? Learn more about this stuff now. It&#8217;s the future. The first one to nail it down and get it done for a lower cost will ultimately win.</p>
<p>&nbsp;</p>
<p style="text-align: center;"><strong><em>Don&rsquo;t forget to share:</em> If you enjoyed this post, feel free to share it with a friend who might not see it otherwise. Or you can always just click on your favorite social bookmarking site in the tab below.</strong></p>
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<p class='technorati-tags'>Technorati Tags: <a class='technorati-link' href='http://technorati.com/tag/Green+Building' rel='tag' target='_self'>Green Building</a>, <a class='technorati-link' href='http://technorati.com/tag/LEED' rel='tag' target='_self'>LEED</a>, <a class='technorati-link' href='http://technorati.com/tag/Video' rel='tag' target='_self'>Video</a></p>

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